In early 2018 I worked for Nike at W+K London to produce a load of films and social media content to support the epic Nothing Beats A Londoner campaign. I worked with director Finn Keenan and Riff Raff films to create over 80 individual pieces of content for Instagram stories, and a whole suite of Gifs for WhatsApp, Facebook and Giphy. I worked with W+K London's in-house design team and I Love Dust to create sticker packs for Instagram and Snapchat and I helped launch the hero 'Nothing Beats A Londoner' content through the Instagram accounts of London teenagers.

The Nothing Beats A Londoner campaign was written by Tom Bender and Tom Corcoran. CD'd by Paddy Treacy and Mark Shanley and directed by Megaforce.